Build a Mezcal Brand That Actually Sells
The global demand for mezcal continues to grow, but launching a successful brand requires more than just bottling a spirit. It takes the right product, the right story, and the right positioning.
At Katapulta Brands, we help entrepreneurs, distributors, and established companies develop private label mezcal projects designed for real market success, not just shelf presence.
What is Private Label Mezcal?
Private label mezcal is a fully developed product that is produced in Mexico and sold under your own brand name. Instead of building everything from scratch, you leverage existing production capabilities while focusing on branding, distribution, and growth.
This allows you to enter the mezcal market faster, with lower risk and a professionally developed product.
Our Clients
Luneta
Luneta is a craft agave spirits brand rooted in Mexican tradition, sustainability, and artisanal production. Working with master mezcaleros across Mexico, Luneta celebrates individuality through small-batch distillation, hand-crafted packaging, and a deep respect for agave conservation and ancestral techniques.
Katapulta Brands proudly collaborated in the private label manufacturing process for Luneta, supporting the development and production of a mezcal experience that reflects authenticity, craftsmanship, and the cultural richness of Oaxaca.
Artisanally distilled mezcal from San Dionisio Ocotepec, Oaxaca. Made from 100% Espadín maguey (Agave angustifolia), roasted in an underground earthen pit oven for five days, crushed using a tahona, a heavy stone wheel pulled by horse, and naturally fermented before double distillation in copper stills.
The flavor is deep and balanced, with pronounced smokiness, sweet agave notes, and hints of cinnamon and green olives. A true expression of Oaxaca’s living mezcal tradition, presented in a hand-painted bottle that symbolizes fire, earth, and craftsmanship.
WHAT WE CAN DO FOR YOU
End-to-End Mezcal Development
- Mezcal sourcing from certified producers
- Product selection (Espadín, Ensambles, etc.)
- Alcohol profile and flavor positioning
- Bottle and packaging development
- Label design adaptation for your brand
- Regulatory and export guidance
- Brand-ready presentation
BUILT FOR GLOBAL MARKETS
Designed for Export and International Growth
Our private label mezcal solutions are built with international markets in mind. Whether you are targeting the United States, Europe, or Asia, we help ensure your product aligns with market expectations and positioning.
We understand what makes a mezcal brand attractive outside of Mexico: authenticity, clarity, storytelling, and consistency.
Why Private Label Mezcal is a Smart Move
- Faster time to market
- Lower upfront investment compared to building a distillery
- Access to experienced producers
- Flexibility in branding and positioning
- Scalable production
- Strong global demand
More Than a Spirit. A Brand Opportunity.
Mezcal is no longer a niche product. It is a category with strong cultural identity and growing international demand. The opportunity is not just to sell a spirit, but to build a brand that connects with consumers.
We help you position your mezcal in a way that resonates: premium, artisanal, authentic, and commercially viable.
Who We Work With
- Importers and distributors
- Spirits brands expanding their portfolio
- Entrepreneurs launching a new brand
- Hospitality groups and restaurant brands
- Retail chains developing private label products
Start Your Private Label Mezcal Project
If you’re serious about launching a mezcal brand, we can help you do it right from the beginning. From concept to final product, we guide you through every step of the process.
